Social Media Manager
Manager
Responsibilities
- Client Communication: Engaging with clients to thoroughly understand their social media marketing goals, objectives, and expectations while aligning strategies with their vision.
- Social Media Strategy: Crafting and executing tailored social media marketing plans designed to meet each client’s unique needs and connect with their target audience effectively.
- Content Creation: Producing and curating compelling content for social media, including text, images, videos, and graphics, to captivate and engage followers.
- Content Calendar: Strategically planning and scheduling social media posts to ensure a consistent and impactful online presence for clients.
- Community Engagement: Building relationships with audiences by responding to comments, messages, and encouraging active participation across social media channels.
- Analytics and Reporting: Tracking the success of social media campaigns, analyzing key metrics, and delivering detailed reports to clients to highlight campaign performance.
- Ad Campaign Management: Designing and managing paid social media ad campaigns on platforms like Facebook, Instagram, Twitter, and LinkedIn to amplify client reach and results.
- Monitoring Trends: Staying ahead of social media trends, algorithm updates, and emerging platforms to refine strategies and keep clients competitive.
- Client Satisfaction: Prioritizing client happiness by addressing concerns quickly, adapting to requests, and ensuring a positive experience throughout the partnership.
- Budget Management: Overseeing social media marketing budgets, optimizing spending, and maximizing return on investment for every campaign.
Skills and Qualifications
- Social Media Expertise: Possessing deep knowledge of social media platforms, their algorithms, and best practices for creating and optimizing content to boost engagement.
- Communication: Leveraging strong communication skills to collaborate effectively with clients and team members, ensuring clarity and alignment.
- Content Creation: Applying creative talents to produce engaging, visually striking content that captures audience attention across platforms.
- Analytics: Utilizing analytical skills to interpret social media metrics and leverage data for strategic decision-making.
- Ad Campaign Management: Bringing expertise in executing paid social media ad campaigns to achieve targeted outcomes for clients.
- Time Management: Employing effective time management to juggle multiple client accounts and meet deadlines consistently.
- Customer Relationship Management: Building and nurturing robust client relationships to foster trust and long-term collaboration.
- Marketing Strategy: Applying a solid grasp of marketing principles to integrate social media efforts with broader client marketing objectives.
- Adaptability: Embracing flexibility to adjust strategies in response to evolving social media trends and platform updates.
- Problem-Solving: Identifying challenges and crafting innovative solutions to enhance social media performance and client outcomes.
- Project Management: Using organizational prowess to oversee multiple clients and campaigns concurrently with precision and efficiency.
- Job Category: Managers
- Job Type: Full Time
- Job Location: Mumbai
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